SEO for WordPress Websites

Course Overview

Search Engine Optimisation (SEO) is a long-term marketing strategy employed in order to improve a website's visibility and organic search results in google and other global search engines. It’s a process employed by webmasters to increase their site's visibility and organic traffic from search engines.

The ultimate goal of SEO is to rank well for relevant keywords and phrases that your potential customers might use when searching for a business like yours.

Our complete SEO training course was designed with busy entrepreneurs in mind. By the end of this course, you'll have all the tools and knowledge you need to start seeing results.

Course Curriculum & What's Included

Outline

We will start from the ground up by learning how to implement various SEO techniques.
The ultimate goal of SEO is to rank well for relevant keywords and phrases that your potential customers might use when searching for a business like yours.

The course covers the following key topics:

  • A closer look at what search engines are, how they work, and some of the problems they face.
  • Introduction to SEO
  • Competitor Analysis - Know how your competitors are ranking for
  • Keyword Research - Learn what your potential customers are searching for
  • On-Page optimization: Optimizing your content for SEO
  • Technical SEO - Learn what the search engines look for in your site
  • Core web vitals - Learn what your website needs, to be healthy
  • PageSpeed SEO - Learn how to make your WordPress pages load quickly
  • Sitemap and Google search console
  • Demystifying backlinks SEO
  • User Experience SEO - Learn how to improve your website's user experience to get better rankings
  • Negative SEO- Stop worrying about your website's search result rankings

What's Included

  • Accredited Trainers: Course presentation by Tier-1 international standard fully-accredited trainer.
  • Course Notes: Course notes provided electronically.
  • Refreshments: For all courses delivered at our training location, light refreshments including food and drinks for morning and afternoon tea will be provided.

Course Prerequisites

  • This Course starts from basics of SEO hence no prior experience is required.
  • You need a website (preferably WordPress) to create content and optimize it for SEO (Search Engine Optimization)
  • A working computer with either Windows (7,8,10 or 11) or Mac OS (10.15 or later).
  • A browser, Chrome/Firefox/Safari/Edge
  • Internet Access (only for remote training)

Course Outcomes

By the end of this course participants will get a complete understanding of:
  • How search engines & SEO work
  • Advanced SEO factors including hands on walkthrough in WordPress websites
  • Making it easier for search engines to crawl and index your site
  • Creating backlinks and drive traffic to your website
  • Improving your website's user experience to get better rankings

Why choose our trainers

We deliver training solutions that help people and organisations build their skills to gain real and lasting benefits. We’re proud that more than 98% of people who attend our courses would recommend them to others.

All trainers engaged by us have been project managers, program managers or consultants and have extensive knowledge and experience which they bring to their training and consulting work. If a student is not happy with the course they have attended at any time; we will invite them to reattend the training again.

Tailored advice and
support

We look at every consultation with different eye glass and hence the results are obvious.

Flexibility to serve you
better service

We push ourselves for excellence in every next project and thus achieving perfection.

Our approach to deliver this course

This course offers students the option to attend our bespoke classroom in person or virtually by dialling in from a remote location. Trainers are skilled at both delivery methods and use the latest in virtual technology to simultaneously provide participants with the same interactive, multi-faceted and challenging learning experience. Whichever delivery mode learners choose, comprehension and recall techniques will be used to provide them with a solid understanding of AgilePM.

Classroom Training

We deliver training on-site at client locations. We offer a full schedule of public courses via our training centre.

Virtual & Hybrid Delivery

Our virtual classrooms are designed to deliver a highly effective and comprehensive learning experience for students, in the comfort of their own environment.

Weekend courses

These are conducted over one full weekend and one following Saturday.

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Application Areas

Smart Cities

Archeology

Telecommunications

Power Lines

Municipal Corporations